Here is a proven way to easily start your own local press website. The possibilities of benefits are unlimited. You will be a favorite person in your community, a known leader and mover and a shaker. The best of all, your press site costs you less weekend on the city.
Your news site will be nothing more than a few short news than anyone who can write themselves, some photos and some simple videos on YouTube.
That’s all you need.
In this article, I will show you how to create your information site. But first, let me tell you why now is the perfect time to start.
The press activity is huge. The newspapers used to suck 80% of advertising dollars in any city, leaving crumbs on television and radio. The news industry has been a hussestant world for a long time. I worked in the new biz for 20 years, so I’m talking about experience.
But then two very frightful things have arrived
1. The Internet has come and Google ADS started capturing millions of dollars in advertising dollars. Large companies have learned that they could get faster and cheaper results with pay-per-click than with expensive newspaper ads.
2. The great recession dried the city’s income and newspapers with all their hundreds of expensive employees and facilities that begin to go to your stomach. The new “depression” started in 2006 and continues to worsen.
Today, many cities and cities simply have no more newspaper. They reduced the staff, much less news and their websites derive mainly news from services outside the city. It sounds like news, but it’s not vital for local residents. To aggravate things, television and radio “borrow” their news newspapers.
Here is your opportunity
Where there are problems, there are even more opportunities. The big dear business companies are replaced by very small groups of people, sometimes as small as a person.
A solo operator, working alone or with some aids, can produce a great news product at an incredibly low cost. This leaves a lot of room for profits.
There is plenty of room for a good website that reports positive stories, interesting events and helps promote local businesses.
How to create your own new site in 6 simple steps
1. Get a domain name that includes the name of your city or region.
2. Create a clean and fast website with a column for a business story, a central column for a local press story and another side column for the company and the news of the school.
3. At the bottom of the page, include some videos you have made and displayed on YouTube. These can be short and simple local videos and events. People love to find videos of local places on YouTube. Make sure to write a title, description and keywords including the name of your city, where your video has taken place and even names of people in the video.
4. Update your news website once a week or every time. Save the old press page in a folder for “Recent News”. Link to your old news from the home page. Be determined and continue to put in place news. The more you post and longer than you receive, the more you will get results.
5. Mention as many local names and locations as you can. The first thing everyone puts in a search engine is their own name.
6. Have a link or banner that goes on your advertising site or your page. Offer to include a story in a local business with a YouTube video and perform the service for charges. This is where you will make most of your money. As you are known in town as a news person, all kinds of profit opportunities will materialize.